Very aggressive, with hand written type in bold black low contrast upper-case letters. It isn't slap dash however, with the R's being of similar height and size and are quite meticulously drawn. The S on the other hand is poor, the shapes look as if mistakes were made and attempted to be fixed. But, it conveys its angry message well. I find that that the SSE, E-ON AND EDF work a lot better than the power as they have clear connotations to the letters in which they are replacing.
The British Gas logo and Scottish Power logo are in truth not needed as they ruin the white space between the line spacing. Not cool, I am into my white space and minimalism. A strong angry example of Conceptual Typography its clear to see within the aggressive phrase the deep hatred that these protestors have for the oligopolistic energy suppliers.
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